feat: Add call-to-action template support for Twilio (#13179)

Fixes
https://linear.app/chatwoot/issue/CW-6228/add-call-to-action-template-support-for-twilio-whatsapp-templates

Adds support for Twilio WhatsApp call-to-action templates, enabling
customers to use URL button templates with variable inputs.

<img width="2982" height="1388" alt="CleanShot 2026-01-05 at 16 25
55@2x"
src="https://github.com/user-attachments/assets/7cf332f5-3f3e-4ffb-a461-71c60a0156c8"
/>

app/javascript/dashboard/components/widgets/conversation/ContentTemplates/ContentTemplatesPicker.vue

@@ -41,6 +41,9 @@ const getTemplateType = template => {
   if (template.template_type === TWILIO_CONTENT_TEMPLATE_TYPES.QUICK_REPLY) {
     return t('CONTENT_TEMPLATES.PICKER.TYPES.QUICK_REPLY');
   }
+  if (template.template_type === TWILIO_CONTENT_TEMPLATE_TYPES.CALL_TO_ACTION) {
+    return t('CONTENT_TEMPLATES.PICKER.TYPES.CALL_TO_ACTION');
+  }
   return t('CONTENT_TEMPLATES.PICKER.TYPES.TEXT');
 };
 

app/javascript/dashboard/i18n/locale/en/contentTemplates.json

@@ -28,6 +28,7 @@
       "TYPES": {
         "MEDIA": "Media",
         "QUICK_REPLY": "Quick Reply",
+        "CALL_TO_ACTION": "Call to Action",
         "TEXT": "Text"
       }
     },

app/javascript/shared/constants/messages.js

@@ -164,4 +164,5 @@ export const TWILIO_CONTENT_TEMPLATE_TYPES = {
   TEXT: 'text',
   MEDIA: 'media',
   QUICK_REPLY: 'quick_reply',
+  CALL_TO_ACTION: 'call_to_action',
 };